The Crisis Ahead Podcast

Goodwill Industries International’s Fight Against Fake News

October 5, 2020

Companies can find themselves in a constant crisis as they seek to win the war against fake news, misinformation, and rumors. A lot can be at stake, including their image, reputation, and credibility.

Goodwill Industries has waged a years-long campaign against a rumor abut the
ownership of the organization. In this episode,Lauren Lawson-Zilai, Senior Director of Public Relations and National Spokesperson for the organization, discusses the steps they have taken to fight against fake news and to set the record straight.

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